Category Archives: Social media

business planning and social media campaigns

And Yet We Judge!

As a user of Facebook, Twitter and many of the social media venues available today I see a wide variety of expressions.  To me nothing is more important than the ability to express ones self.  That does not translate into the right to denigrate others or make outrageous statements because you disagree with the ideology. […]
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You Plan It, We Scan It

Technology is quickly transforming the world as we know it.  These days you have to search hard to find anything that isn’t being done online from banking to taxes.  In fact when you look at the toolkit of available technology there is not an industry I can think of that couldn’t have some electronic component. […]
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Procrastination Should Not Be Your Marketing Strategy

Christmas is that time of year where you separate the wheat from the chaff for the hard core procrastinator.  Christmas is a holiday we all know a year in advance will be here on that exact date, yet so many people wait until that last moment before tackling the holiday shopping.  Many marketers would argue […]
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The Wisdom of Social Media

I first heard Dave Snowden speak at Royal Roads University in Victoria back in the late 90’s.  What he spoke of has stuck with me to this day.  The topic is even more relevant in this time of social media.  It is usually referred to as knowledge management which is the backbone of any social media […]
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Twitter, An Unpolished Gem

I have heard many people tell me that Twitter is just a passing fad.  Interestingly these same people are the generation who, in the 50’s and 60’s, became rock and roll junkies despite their parents generation asserting that it was only a fad.  Now they have become their parents.  I hate to bust their bubble but […]
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Our Climate, Our Earth

The United Nations Climate Summit was billed as a way to galvanize and catalyze climate action prior to the 2015 Paris meeting.  Of the over 150 world leaders that attended Canada’s Prime Minister Stephen Harper would not.  Apparently he felt it would be more important to attend events focused on maternal and child health.  A […]
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Progressive Nanaimo

I left Vancouver Island seven years ago to return Calgary for career purposes.  I grow up in Calgary.  I have lived in Vancouver, Toronto, Montreal and Halifax but I have continually returned to Calgary.  However having moved to Vancouver Island in 1990 made this my longest absence from Calgary.  This 18 year absence meant a major […]
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Change – A Five Stages Process

I was just reading an article by by Tucker Max.  For those of you that don’t know who he is you can always check his website but in many ways he is the Hunter S. Thompson of the digital age.  That is all I will say except to mention he is also kind of a […]
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Changing the Way We Think of Charity!

Charities and goodwill are changing, not only in Canada, but worldwide.  And they are changing for a wide range of reasons, some good and some bad.  Canada is now experiencing what has been referred to as “charity chill“.  Charities who may have an ideology that is oppositional to our government are now being threatened through […]
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Who Says Charity Has to be Non-Profit?

Where is it written that organizations who want to provide charitable work have to be a non-profit?  It isn’t.  It was 1966 before charities were asked to file returns on their activities and to register with the Minister of National Revenue so that the receipts they issued could be verified.  That’s less than fifty years […]
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